HEADLESS COMMERCE

Oxygen Commerce Fleet

Deployed a multi-brand headless e-commerce architecture. Replaced standard monolithic storefronts with high-speed React Native (Oxygen) frontends tethered to Shopify backend APIs.

Oxygen Commerce Fleet

Client

Multi-Brand Conglomerate

Core Web Vitals

99/100

Checkout

Shopify Native

Uptime

99.99%

The Challenge

The client operated four distinct beauty and apparel brands (Snowy Glow, Magical Touch, Royal Pearl, Richlook). Managing four separate monolithic Shopify instances was a nightmare for their dev team, and the liquid templates were bottlenecking page load speeds, hurting SEO.

The Solution

We stripped the frontend away from Shopify. We built a unified headless monorepo using Hydrogen/Remix. This allowed the client to deploy four completely custom, lightning-fast frontends while centralizing inventory, orders, and checkout through a single Shopify Plus admin backend.

Technical Architecture

  • 01Remix/Hydrogen edge-rendered frontend
  • 02Shopify Storefront GraphQL API for dynamic inventory fetching
  • 03Tailwind CSS with discrete brand-token themes
  • 04Vercel Edge network deployment for sub-50ms TTFB

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